Editor’s note: This is the third article in a four-part series that is part of a larger initiative the AICPA Auditing Standards Board (ASB) has undertaken to understand and support technology use in ...

SMBs was just beginning. As a pioneer in the SaaS industry, Salesforce provided businesses with a platform that constantly monitored and recorded employee actions and tracked KPIs. The vast amount of ...

You may find the word "data" in the term "data journalism" redundant. After all, newsmaking of any kind, even the tacky, propaganda-driven type, has always relied heavily on data. Earlier, on-set ...

Artificial Intelligence is no longer a futuristic concept. It’s a tool that marketers rely on every day. Businesses generate ...

The Bachelor of Science in Data Analytics is a new interdisciplinary program designed to prepare you with the skills to collect, manage, analyze and interpret complex data. Building on foundations in ...

Over the past few decades, businesses, governments, and militaries worldwide have relied heavily on data analytics to advance operations, gain critical insight for tactical advantages, and improve ...

Most healthcare organizations already have access to much of the data they need, but the challenge is operationalizing it ...

The availability of big data analytical tools for use in cardiovascular practice and research will grow rapidly Big data analytical applications, such as predictive models for patient risk and ...

Because many of the interesting applications in data analytics are in the field of marketing, Marketing Research is also a foundational course. While this course is technically an elective, students ...